The Silverlake Project: Transformation at IBM
By Unknown Author.
Description
By the mid-1980s, IBM's leadership in computers was under siege, and in fact one of its most respected sites, IBM Rochester (in Minnesota), was in deep trouble. The birthplace of the IBM System/3 and many other profitable mid-range computers, Rochester had become dazzled by its own technological prowess, producing one sophisticated, elegant machine after another. But then it lost touch with its market. The result was disastrous. Rochester's market share of mid-range computers plummeted. But rather than lay down and die, Rochester initiated the most radical cultural change in IBM&#...
ISBN(s)
0195067541, 9780195067545
