Focus Groups: Theory and Practice (Applied Social Research Methods)

By Unknown Author.

Focus Groups: Theory and Practice (Applied Social Research Methods)

Description

This new, updated edition of the widely cited classic offers a unique blend of theory and practice in a single, easy to read source. The Second Edition of Focus Groups: Theory and Practice provides a systematic treatment of the design, conduct, and interpretation of focus group discussions within the context of social science research and theory. - from Amzon

ISBN(s)

0761925821, 9780761925828

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