Focus Groups: Theory and Practice (Applied Social Research Methods)
By Unknown Author.
Description
This new, updated edition of the widely cited classic offers a unique blend of theory and practice in a single, easy to read source. The Second Edition of Focus Groups: Theory and Practice provides a systematic treatment of the design, conduct, and interpretation of focus group discussions within the context of social science research and theory. - from Amzon
ISBN(s)
0761925821, 9780761925828