Events Management: Principles and Practice
By Unknown Author.
Description
Electronic Inspection Copy available to instructors herePraise for the previous edition:'This is an excellent publication that correctly reviews the external environment associated with events, both in the context of the theoretical and operational' - Neil Robinson, Salford Business School, University of Salford, UKThe new edition of this popular accessible text gives students a thorough and contemporary grounding in both the fundamentals and strategic responsibilities of successful event management. Purposefully broad in scope, the text combines theory with practical knowledge an...
ISBN(s)
1446200736, 9781446200735