2: Malls & Department Stores (Architecture in Focus)
Description
At the beginning of the 20th century, the department store developed from the markets and arcades, from which the shopping mall evolved in the post-war period. The operators of department stores and shopping centers are coming under increasing pressure from the competition of the continuously growing internet trade. By the same token, there is an increasing tendency for the internet trade to become involved with real shops.The challenge is now to optimize the quality of the customer’s stay. This is accomplished by the interspersing of the offer by cultural institutions, a variety of d...
ISBN(s)
3037681543, 9783037681541
