Media, Culture and Society: An Introduction
By Paul Hodkinson.
Description
′In his beautifully balanced, clear and broad-ranging account of a fast-changing field, Paul Hodkinson has successfully brought together myriad perspectives with which to critically analyse today′s media culture and media society.′– Sonia Livingstone, Professor of Media & Communication, LSE Paul Hodkinson′s bestseller is back, once again exploring the concepts and complexities of the media in an accessible, balanced and engaging style. Additions to the Second Edition include: A new chapter on advertising and sponsorship Extensive revision and updating thr...
ISBN(s)
1473902363, 9781473902367